Archive for Digest
50 kreative kilder å kose seg med i datavær
For alle dere som ikke klarer legge vekk strømmen av inspirasjon og kunnskap, selv om det er ferie og idyll, her er en liten sommerhilsen fra oss i SDG og SDG Diary. The creative fifty er en samling med 50 av...
New Business Opportunities in Retail
Digital’s introduction to retail, be it a slow one, will accelerate as the understanding of the width of web and mobile broadens from being all about destinations, to integration into every aspect of business: Find the presentation below or at slideshare.net/helgetenno. I’ve...
The communications pyramid
In the communications hierarchy, there are four main field’s positioned in relation to each other. Could visualization introduce a way of understanding their role and ability in relation to each other? During a short talk with Ji Lee at Gulltaggen 2010,...
“You can wipe your *** with that budget!”
A statement from a heated finance discussion? No. Just a new way to save our planet. The movement of brands towards associations with sustainable values is an indication of a consumer culture that is elevating itself beyond pure product benefits. Moral...
Why more doesn’t necessarily make you merrier
p>or How to deal with a nation of unhappy and indecisive shoppers Four times a year we see the supermarket shelves fill up with brand new products. We’ve had increased competition in recent years, and competition seems to multiply choice. Among...
Designing identities
If an identity is to create value through identifiable and differentiating qualities, it can’t be designed through employment in the latter stages of a standardized process. It needs to lead the entire creative and strategic process from its initial spark...
The greatest thing the iPad did
The greatest thing the iPad did was help people imagine what the web should look like. Is the following statement wrong: “The iPhone changed a mobile industry which was stuck behind it’s own blinders”. Or, why is the statement correct? Because the...
Statoils nettsted i verdensklasse
SDG gratulerer Statoil som vinnere av Farmandprisen 2010 for beste nettsted for børsnoterte selskaper. Juryen mener at statoil.com, med sin imponerende dybde og bredde, og gode og interessante bilder, animasjoner og videoer fra selskapets aktiviteter i inn- og utland, er...
Post digital design
Hva er årsaken til at design for teknologiske plattformer er så anti-menneskelig at en hel bransje av brukskvalitetseksperter måtte finnes opp for å reparere et problem som aldri burde eksistert? Den kjente adferdspsykologen Donald Norman skriver i en av sine bøker: ”Hver...
Hemmelige tjenester
Visste du at det midt i Oslo finnes et selskap med 3300 ansatte som gjør alt de kan for ikke å ha en identitet? Selskapet heter Kollektivtransportproduksjon og er leverandør av kollektivtransport i Oslo, Akershus og Vestfold. De eier stasjoner,...
